Branding & Web Design
Virtual Collaborator
Connecting purpose-driven brands with their community through strategic branding and web design
My mission is to help you tell your story as we grow your vision. I take care of your brand, so you can go back to building yours.
A LANDSCAPE ARCHITECT FOR DIGITAL TERRAIN
I work with small businesses to design, nurture, and refine their online presence so it aligns with their brand vision. By harmonizing your content with your business goals, I help you build a cohesive identity that allows you to confidently launch your brand, stand out online, and connect with the people you want to reach. If you’re an established brand that's lost its way in the digital thickets, I’m here to help you untangle, revitalize, and forge a clear path forward that allows you to show up online with greater clarity and impact.
WITTY DESIGN & STORIES WITH SWAGGER
My approach to branding is all about creating a cohesive, authentic presence that sparks connection — designed in a way that’s not just to be seen, but fully experienced. I’m passionate about helping businesses define who they are and express that identity through intentional design, relatable messaging, consistent branding, and thoughtful execution. It’s not just about nailing the aesthetics; it’s about crafting a brand that feels alive and deeply connected to its audience.
My aim is to help your brand strut its stuff through refreshing, clever designs that leave an impression and engaging narratives that resonate. By blending creative vision with strategic insights, I ensure every aspect of your brand — from visual identity to tone of voice — is in alignment, so you walk away with a cohesive brand expression that's built for growth.
HOW WE CAN WORK TOGETHER
​As an extension of your team, I’m here to support you in shaping and evolving your brand, whether you’re starting from scratch or refining what you’ve already built. Together, we'll identify which areas of your branding need the most attention and how to best highlight your business’s unique strengths, so your brand can stand out and stay relevant. Whether it's defining your brand’s core message, designing visual elements, or creating consistent messaging and impactful collateral, we’ll collaborate to get your story out there, connect you with the people you aim to reach, and move you closer to your long-term goals.
Brand Strategy
Brand Voice & Messaging Development
Rebranding
Omni-Channel Marketing Strategy
Logo Design
Visual Identity & Branding Guides
Content Writing
[ Copy for Web, E-mail, and Marketing Collateral]
Print & Packaging Design
Web Design & Development
Site Audits & Rebuilds
Product Launch Strategy & Management
E-mail Marketing
[ Templates & Campaigns ]
HEYO, I'M ELLE.
I’m a Pacific Northwest-based brand designer, strategist, wordsmith, and website creator. Over the years I’ve worked with experiential-based businesses in the outdoor and wellness space to enhance their digital identities by curating effective content and implementing intuitive UX design.
Bridging the gap between functionality and aesthetics is my sweet spot, and writing candid, impactful copy that falls in line with a brand’s voice is my strong suit. I'm passionate about helping others to find their brand groove and turn their vision into a living, breathing reality.
"We Are Story...
All of us. What comes to matter then is the creation of the best possible story we can while we’re here; you, me, us, together. When we can do that and we take the time to share those stories with each other, we get bigger inside, we see each other, we recognize our kinship – we change the world, one story at a time…”
- Richard Wagamese
